“The promise of patient convenience without the extra burden has won Bright.md a growing fan club among hospitals and medical groups.
- AVIA Innovator Network

“New telepresence doctor visits from companies like ... Bright.md deliver house calls via your mobile phone or computer, eliminating the need for the elderly to travel to a doctor.
- HuffPost

“Before you actually talk to your doctor, [SmartExam] gathers basic data. The app dynamically adapts the questions according to your answers. Using AI, it will give your doctor a preliminary diagnosis treatment plan.
- Wired

“Thank you, thank you. I was able to get relief so much faster than driving to a clinic. The instructions were thorough and easy to understand. This is smart health care.
- Adventist Patient, 2018

“I have never been more excited about healthcare. We have six kids; it would be a nightmare to find sitters, wait at the office and for prescriptions. I did not feel like getting dressed let alone leaving the house! This is ingenious!
- Patient, Greenville Health System, 2018

“Very fast and effective way to get treated without going to a doctor's office and waiting. It only took about 15 minutes from the time I started the exam to get medications called into my pharmacy.
- Patient, Palmetto Health 2018

“I live 85 miles from my doctor. This service saved a long trip and I was treated properly.
- Patient, Presbyterian Health, 2018

“It was so convenient and easy to use. I didn't have to take time off work or get extra tests that were not needed. I had no waiting in a waiting room full of sick people and was able to pick my prescription up right after work. Awesome!
- Patient, Presbyterian Health, 2018

“I trust SmartExam. It never gets in a hurry. It’s the same on Monday as it is on Thursday.”
- Bright.md partner provider

“My favorite thing about SmartExam is the ability to access it from anywhere with an internet connection.”
- Provider, Providence Health Systems, 2018

“SmartExam is being used by health systems to offer 24/7 access to care for more than 470 common medical conditions.”
- The Wall Street Journal, 2019


← Back to Bright Ideas Blog

December 18, 2019

Bright.md Digest: Is it possible to fix algorithmic bias, why “telehealth” isn’t a one-size-fits-all solution, and Ray’s take on who patients trust for consumer-friendly healthcare


Obviously, we’re big fans of technology and the promise it holds to improve healthcare for stakeholders on both sides of care. As you’ll see from the links below, we spent some time in our Slack conversations discussing its limitations this week. We’re not giving up, but we’re mindful of keeping the conversation human-centered.

Engaging patients through telehealth is not like "selling mattresses and razors." In a recent podcast, Foley & Lardner's Nathaniel Lacktman discussed the current state of direct-to-consumer telehealth and asynchronous telehealth policy with Quinn Shean, Managing Director at Tusk Strategies.  

Direct to Consumer (DTC) Telehealth: Does the Industry Need More Regulation?

Racial discrimination enabled by algorithms sadly, but not surprisingly, does happen. Sendhil Mullainathan, co-author of studies that have documented such injustice, reflects in the New York Times on the differences between how algorithms and humans can respond when bias is uncovered.  

Biased Algorithms Are Easier to Fix Than Biased People

Bright.md's co-founder and CEO, Ray Costantini, recently weighed in on the hot topic of retail and technology entering the healthcare arena, where one thing is clear . . .

Patients want an Amazon experience in healthcare, but not from Amazon.


David Strom

Learn how Bright.md's virtual care solutions can help your system manage the COVID-19 crisis and deliver high-quality care for hundreds of conditions every day.

Contact Bright.md to schedule a demo and experience the product from all perspectives.


510 SW 3rd Ave
Suite 300
Portland, OR 97204